Cristiano Ronaldo snubbed by Juventus' online advertising for new kit

Another sign he’s on the way out? Unsettled Cristiano Ronaldo is no longer the main main in Juventus’ online ads for their new kit – as 36-year-old sees Matthijs de Ligt take up prime spot

  • Cristiano Ronaldo’s future at Juventus is looking increasingly in doubt  
  • He is usually front and centre for commercial events but was sidelined for launch
  • Ronaldo featured lower down website advertising the new Juventus kits 
  • Matthijs de Ligt and Rodrigo Bentancur were chosen ahead of Ronaldo 

Cristiano Ronaldo appears to be edging closer to the exit door at Juventus after being sidelined for their new kit launch. 

The Portuguese star is usually front and centre for any commercial events as the most marketable man in world football but fell down the pecking order in Turin. 

Matthijs de Ligt, Rodrigo Bentancur, Weston McKennie and Paulo Dybala were all chosen as the main models to advertise the strips for the 2021-22 season, with Ronaldo relegated to further down the page. 

Juventus used Matthijs de Ligt (left), Alvaro Morata (centre), Rodrigo Bentancur (top right) and Weston McKennie (bottom right) ahead of Cristiano Ronaldo in their marketing 

Paulo Dybala was also chose to go front and centre rather than the Portuguese star

Ronaldo could be heading for the exit in Turin with some fans reading into the new kit launch

The 36-year-old’s exclusion from the primary spot has added fuel to the fire of suggestions that he could leave the club this summer, with one year left on his current deal. 

The signs are there that the third year of Ronaldo’s stint with Juventus could be his last.  

But it remains to be seen whether another club can be found who will be willing to pay the £27million required for the five-time Ballon d’Or winner.

Andrea Pirlo has been given the boot after a hugely disappointing season and Massimiliano Allegri is back in charge. 

He will meet with Ronaldo and be clear with him that nobody is untouchable at the club, particularly after a fourth-place finish last term. 

Allegri is expected  to tell the legendary forward that his role will change if he remains at the club next season. 

The transition to Dejan Kulusevski and Federico Chiesa out wide in a 4-3-3 or 4-2-3-1, means Ronaldo will not be afforded the hybrid attacking role he was allowed last season. 

The 37-year-old may only have one major move left in his career if he goes this summer

Given Ronaldo’s exorbitant £28million-a-year salary, the club are understood to be hoping he can leave to lighten load on the wage bill. 

Reports in Spain claim that PSG have made contact with Ronaldo’s representatives but a deal could hinge on whether Kylian Mbappe leaves the club for Real Madrid. 

PSG president Nasser Al-Khelaifi is said to believe Ronaldo can team up with Neymar to help the club win the so-far elusive Champions League crown. 

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